Our plan – our vision

To build the most trusted and recognized brand in the $300B worldwide equine performance market.  To simplify access to an aggregation of leading products and services that have been objectively validated to enhance performance while increasing longevity.

WE’RE NOT AFRAID TO LEAD

“It’s a massive fragmented market waiting for disruption, innovation and leadership.”

Owners are frustrated sourcing best-in-class products and services for their performance horses.  In addition, the validation of these products and services is usually subjective and opinion-driven.  Exceed Equine is developing and aggregating leading products and services and has validated them through its proprietary process and simultaneously uses them on its own stable of racehorses.  A claim no other brand or wholesaler can make.

Our Team

Visionaries, disruptors, believers in equine science.


How do you change an industry? By bringing together a group of like-minded individuals who demand change and whose experience drives motivation and compassion to make it happen.

Michael Calderone
Founder & CEO

Former CMO of the largest horseracing operation in America.

Dan Khasis
Founder & CTO

Expert in complex and large data sets, loT, sensors, logistics, supply chain and health care.

Paul Reid Ph.D.
VP, Product Development

Expert in new product development and formulations.

Leonie Sessing
VP, Operations

Renowned expert in equine physiology and kinesiology in conjunction with mechanical devices.

Sally Johnson, Ph.D.
Clinical Director

Leading equine researcher, 100+ published papers.

Amy Bullard
Special Advisor

Renown expert in equine wearables.

Michael Kotzen
Michael Kotzen

Vice President, Corporate Communication

Richard Duffelmeyer
Richard Duffelmeyer

Vice President, Corporate Communication

Adam
Adam

Ivan
Ivan

Zeb
Zeb

Rebecca
Rebecca

Alexa
Alexa

Jazz
Jazz

Mateo
Mateo

Eddie
Eddie

Katie
Katie

Pete
Pete

Emily
Emily

Marcos
Marcos

Ray
Ray

Our Family of Horses

In order to truly evaluate the technologies we are working with, we created a well balanced stable of Standardbred horses that fit a variety of classifications including

VIEW OUR HORSES

Yearlings Now 2YOs
We purchased a group of young, unraced horses so we can continue to perfect our profiling technologies, which allow us to identify the expected level of physical ability ( horses may have long before their racing career begin


2YOs Now 3YOs
This group is mostly comprised of well bred, well conformed 2 YOs that we believe, through the combination of an extended time off and the implementation of our training protocols can significantly produce a better racehorse for their 3YO season


Aged Racehorses
This group of horses have a longer track records of performance and would therefore be considered or classified with very specific performance limitations. By implementing our training, therapeutic and nutritional programs, it is possible to reprogram these horses and enhance their current performance to levels that would surpass peak performances that have been achieved earlier in their careers.

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FAQs

Please review our list of FAQ’s. We will update this regularly. Please use the contact form for questions not found here.

Why does Exceed Equine own racehorses?

We are a research company driven by data and science.  Other so-called product developers that own horses utilize retired horses in a non-competitive environment to develop and test their products. By owning our own stable of racehorses, Exceed develops and then validates all of our technologies in an absolute controlled, consistent environment while competing in live races for real purse earnings.  What better validation is there than the combination of objective scientific proof and winning races?  Not only is Exceed Equine putting its money where its mouth is, it allows us to earn while we learn.  Finally, why hire an expensive spokesperson when you have a barn full of future celebrity equine athletes who deserve all the credit?

What is Exceed Equine’s long-term goal?

To become the most trusted brand in the performance horse market, delivering products and services globally validated by science and proven effective on our own stable of racehorses.

Why does Exceed Equine own Standardbred horses and not the more popular Thoroughbred breed?

Although the Thoroughbred market (flat racing) is significantly larger, for testing and validation purposes, the Standardbred (harness racing) industry stands out. Standardbreds are less expensive, sturdier, and have longer careers on average than Thoroughbreds

What are the different types of technologies that Exceed Equine utilizes and are they proprietary?

We utilize sensor technology that we license through partners to actually collect the raw data generated by the horse.  It is our proprietary process that transfers that data into actionable information that is utilized to  improve performance, fitness, health and overall equine welfare.

How do you know it works?

We are constantly testing and iterating on our own horses using baseline and trend data. This allows us to evolve our training and care protocols to make certain our horses are getting the maximum benefit from the Exceed system. Upon validation, the products will be sold direct or through third-party distributors, and the services will be offered exclusively through our training, rehabilitation and valuation centers.

Where are you located?

Our initial facility is located in New Egypt NJ where the company operates on approximately 30 acres.  Our facility includes our own private track with custom surfaces, stalls for 30 horses, an approximate 6,000 sq.ft. therapy, training and research facility that includes some of the latest technologies such as high-speed training, an evaluation treadmill, water treadmills, walking and jogging incline treadmills, as well as special therapy cold-water spas.  In addition, the facility contains the latest in therapy and training tools.

What are some of the programs that Exceed Equine will offer?

A. Our programs will include profiling (the ability to determine a horse’s maximum performance level prior to the beginning of his racing career, lameness detection and treatment programs, physical and mental stress evaluation programs, and many others.

Does Exceed Equine make some of the products that they sell or are they just a distributor?

Exceed manufacturers a full line of nutraceutical products that are tested on its own stable of racehorses and validated through objective scientific processes.  Exceed Equine has spent years sourcing out the best products from global manufacturers, not necessarily visible or readily available to performance horse owns.  After validation with our own stable of racehorses, Exceed executes distribution agreements, in some cases exclusive, with these product developers.  Our goal is to be a one-stop solution for best-in-class equine performance products.

Why am I better off buying products and services from Exceed Equine than other websites?

Exceed Equine understands the importance of product visibility and validation along with the process of simplistic purchasing.  Our goal is to be the largest aggregator of performance-based products and services providing the ultimate one-stop shop for performance horse owners.

Will Exceed Equine own other types of racehorses besides Standardbreds?

Our stable of Standardbred racehorses represents our initial entrance into racing.  As we continue to evolve and create success with our proprietary health and training programs, we will expand into the Thoroughbred arena.  Standardbreds are a great first step!

Does Exceed Equine plan to establish other locations when offering services?

We continue to have interest from stables who would like to incorporate our proprietary program into their operations.  Clearly the Exceed model is reproducible and we are very enthusiastic about bringing our ability and learning to others, offering the option to “exceed” using our program.


Equine Retirement & Rescue Links

Exceed Equine is fully committed to giving back to the equine community, in particular to those special horses who have been deemed unworthy of a dignified and comfortable retirement.  We are committed to supporting equine slaughter rescue, rehome, rehab and retirement.  Please access these links for further information if you would like to join us in these efforts.  We look forward to showcasing some of our new rescued friends on our website soon.


Do you run a rescue or retirement organization?

Exceed Equine is partnering with several retirement/rescue organizations and will collaborate to furnish support for your efforts.  Tell us more and we’ll be in touch.

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